When your beverage brand starts scaling, it’s easy to assume rising sales solve everything. But if you look at your bank account and the cash isn’t there, your working capital is likely trapped. Discover the three operational metrics—DIO, DSO, and DPO—that dictate your daily survival, and learn how chipping away at your Cash Conversion Cycle can unlock runway without raising outside capital.

When a scaling CPG brand wins national retail, revenue moves in the right direction but cash mechanics tighten. Here is how a fast-growing sauce brand optimized its capital stack, addressed accounting hygiene, and cut its cash conversion cycle by 40 days to protect its cash runway.

The cash conversion cycle shows how long your cash is tied up between spending and getting paid. This post explores how CPG-focused working capital lenders can help founders extend payables, preserve vendor relationships, and reduce cash strain—without needing to overhaul operations.